SEO Case Study: How to Boost Traffic for HVAC and Air Conditioning Contractor

Start:

The site was partially optimized, but the positions in SERP and the traffic were insufficient.

Tasks:

• In-Depth SERP and Competitor Analytics.
• Perform a deep analysis of the website.
• Re-optimize pages, set up schema.org markup.
• Draw up a content plan for finalizing category pages.
• Make a proposal for an advertising campaign.

Result:

Positions went up, relevant traffic significantly increased, proposals were made.